Amazon Logo Color Palette

Featuring a vibrant palette the Amazon Logo incorporates two distinct colors: Orange (FF9900) and Black (000000), Refer to the table below for additional color specifications, including hexadecimal (Hex), RGB, and CMYK values.

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Amazon Logo

content_copyFF9900
content_copy000000

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Color codes

Preview	Name	Hex (Web)	RGB (Web)	CMYK (Printing)	HSL
FF9900	Orange	#FF9900 content_copy	255,153,0 content_copy	0,40,100,0 content_copy	36,100%,50% content_copy
000000	Black	#000000 content_copy	0,0,0 content_copy	0,0,0,100 content_copy	0,0%,0% content_copy

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